A project charter is a short document used in project planning to emphasize project objectives and scope and obtain approval from key project stakeholders.
Project Charter Example
Project Charter: Website Redesign for ABC Corporation
Purpose
Redesign ABC Corporation’s website to improve user experience, increase engagement, and enhance digital presence.
Objectives
- Improve usability and mobile responsiveness.
- Boost engagement by 30% within six months.
- Increase organic traffic by 20% with SEO improvements.
Scope
- Redesign key pages: Home, Services, Blog, Contact.
- Implement a new CMS, optimize for SEO, and ensure mobile-friendliness.
- Out of Scope: Content creation and API development.
Milestones
- Planning: Month 1
- Design: Month 2
- Development: Months 3-4
- Testing: Month 5
- Launch: Month 6
Budget:
Estimated at $50,000.
Timeline:
Start Date: Jan 1, 2024
End Date: Jun 30, 2024
Key Stakeholders
- Sponsor: ABC Corp Executive Team
- Project Team: Project Manager, Designer, Developer, SEO Specialist
Risks
- Budget overrun due to added features
- Timeline delays due to resource availability
Success Criteria
- 30% engagement increase post-launch
- 20% organic traffic increase
- Positive user feedback on usability
Approvals
Project Sponsor Approval: _____________________
Project Manager Approval: _____________________