Books play a significant role in shaping your life. Starting from a novel to a subject-related binder, you definitely should’ve come across a lot of authors and genres. But. as the world is evolving towards Digital Marketing, it’s time to start looking for the top 10 books for Digital Marketing.
I’ve made a list of top 10 Digital Marketing books that you should go for in 2024.
Digital Marketing Books | Author |
Digital Marketing For Dummies | Ryan Deiss & Russ Henneberry |
Youtility | Jay Baer |
Epic Content Marketing | Joe Pulizzi |
Jab Jab Jab Right Hook | Gary Vaynerchuk |
New Rules of Marketing and PR | David Meerman Scott |
Hit Makers: The Science of Popularity in an Age of Digital Distraction | Derek Thompson |
Permission Marketing | Seth Godin |
Social Media Marketing All-in-one Dummies | Jan Zimmerman, Deborah Ng |
The Art of SEO | Eric Enge, Stephan Spencer, Jessie Stricchiola |
Digital Marketing 2020 | Danny Star |
Let’s start understanding why these books are important.
The first book on the list is:
Digital Marketing For Dummies
Author: Ryan Deiss & Russ Henneberry
Publisher: John Wiley & Sons, Inc.,
Amazon- 4.2/5
Googlereads- 4/5
From current best practices in SEO and SEM to the latest ways to effectively use Content marketing and influencer marketing and everything, this book helps you get the most out of all your Digital Marketing efforts. It also covers everything about building and implementing your Digital Marketing plan.
This book talks about a well-executed Digital Marketing plan and how it is a proven component of success in business. So, if you are in search of a book to learn how to plan your business operations, this book is your go.
Youtility
Author: Jay Baer
Publisher:
Amazon- 5/5
Googlereads- 4/5
It also shows how businesses need to adapt to the constantly evolving Digital Marketing environment by building relationships with information. This book is also one of the best books on Digital Marketing. It also talks about the genuine approach of helping clients than creating falls hype.
Youtility shows the experiences, that is, more than 700 brands trying to improve their marketing strategy. Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between a company and its customers.
Epic Content Marketing
Author: Joe Pulizzi
Publication: McGraw Hill Education
Amazon- 4.6/5
Googlereads- 5/5
This book is the key to know the importance of the valuable content that purchasers are always excited to devour and share. It helps you step by step through the process of developing stories that inform and entertain and compel customers to act, without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers
This Epic Content Marketing book enables you to position your business, as a trusted expert in its industry and it is what customers share and talk about.
Jab, Jab, Jab, Right Hook
Author: Gary Vaynerchuk
Publication: Harper Business
Amazon- 4.5/5
Googlereads- 4.1/5
The book focuses on Social Media Marketing and also emphasizes the importance of how to win the hearts of your customers. It’ll provide you with just the right combination of ‘jabs and hooks’ for triggering an adequate emotional response that will enable you to transform followers into brand loyalists.
And about the author, Gary Vaynerchuk is one of the New York Times bestselling authors. This means that the author of “Jab, Jab, Jab, Right Hook” is someone with actual and significant experience in the industry.
Also guys, Edureka’s Post-Graduate Program on Digital Marketing covers everything from scratch. All certified courses fall under this expertly curated program.
You’ll learn about Content Marketing, Social Media Marketing, Email Marketing, Mobile Marketing, SEO and Digital Campaigns. Also, at the end of each session, you’ll have assignments that will increase your chances of being practical and will get you hired.
At the end of the course curriculum, you’ll have the certification of pride, your Digital Marketing Certificate.
With this in hand, you can easily get into any top companies as Digital Marketing Manager or executive.
Find out our Digital Marketing Course in Top Cities
New Rules of Marketing and PR
Author: David Meerman Scott
Latest Edition: 6th Edition
Publication: John Wiley & Sons
Amazon- 4.4/5
Googlereads- 3.9/5
This amazing book has been translated into 29 different languages and a dozen universities and Business Schools have included this in their academic program.
It also offers resources for entrepreneurs and business owners for building a strong marketing and PR strategy. This practical guide comes with fascinating case studies and detailed analysis to confidently market any product, service, or idea.
Hit Makers: The Science of Popularity in an Age of Digital Distraction
Author: Derek Thompson
Publication: Penguin Press
Amazon- 5/5
Googlereads- 3.9/5
Best reads- 94% of Google users like this
This book not only focuses on advertising campaigns but also other cultural phenomena, like the rise of Facebook. It gives a holistic view of the cultural market that will influence your content marketing.
Hit Makers is a magical mystery tour for beginners and intermediate level career aspirants.
Permission Marketing
Author: Seth Godin
Publication: Simon & Schuster
Amazon- 4.4/5
Googlereads- 3.9/5
Permission Marketing book will help you to learn how to run marketing campaigns and create brand messages that your audience would love to consume and follow. It also helps you think offbeat and makes you understand how to build a strong relationship with your online prospects.
The history this book holds is quite amazing. In 2013, Seth Godin, the founder of Squidoo and Yoyodyne, was avowed into the Digital Marketing Hall of Fame. He’s the author of a few best Digital Marketing books ever, many of which were translated into more than 35 languages.
Social Media Marketing All-in-one Dummies
Author: Jan Zimmerman, Deborah Ng
Latest Edition: 4th Edition
Publication: John Wiley & Sons Inc,
Amazon- 4.4/5
Googlereads- 3.7/5
This Social Media Marketing book helps you to create and implement a social media strategy, reach and engage with your customers on social media platforms, integrate social media with your other marketing initiatives, boost sales and revenue.
Through this book, you’ll get comprehensive and expert guidance on how to use the latest social media platforms to promote your business, reach prospective customers, and also get noticed in the global marketplace.
The Art of SEO
Author: Eric Enge, Stephan Spencer, Jessie Stricchiola
Latest Edition: 3rd Edition
Publication: O’Reilly Media Inc,
Amazon- 4/5
Googlereads- 4.1/5
These three famous experts had investigated the exact workings of search engines in this 1000+page guide, which can be definitely considered as one of the best books of SEO Marketing. They also share valuable guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy.
Now, talking about the author, Stephen, Eric Enge and Jessie are the leaders of Digital Marketing specifically SEO Marketing. They have a separate and independent business venture of their own.
This said enough, this book is complete with an array of effective tactics from basic to advanced concepts of SEO.
Digital Marketing 2020
Author: Danny Star
Amazon- 4.9/5
Digital Marketing 2021 is going to be your one-stop solution for Digital Marketing.
With this, we come to the end of this article on “Top 10 Books for Digital Marketing”. I hope you are clear about the topics that are discussed and added value to the knowledge of Digital Marketing.
If you wish to enroll for a complete course on digital marketing, Edureka has a specially curated Digital Marketing Certification Course, which will help you gain expertise in various digital media aspects like Keyword Planning, SEO, Social Media Marketing, Search Engine Marketing, Email Marketing, Affiliate Marketing, and Google Analytics.